Just one more episode ….. We’ve all been there. You know you should be going to bed, doing laundry, hitting the gym, or engaging in something more constructive that gluing your eyeballs to a screen. But we can’t help ourselves. We’re in the age of binging on some new television series everyone is buzzing about,…
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Whether you have 0 or 100 dedicated marketing employees, your marketing team is probably not as large as you think it needs to be. I am confident that’s true because it’s something we have heard from marketers in companies of all sizes. And to varying degrees, they’re probably all right. After all, the exponential growth…
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You know you need marketing help. You have a long-term vision for what your company can become, but you don’t have the time, or the people, or both to get it off the ground. So what’s holding you back? If you’re like a lot of business owners or marketing directors we meet with regularly, you’re…
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At Kolbeco, our humans are who make us so wonderful. None of us are exactly alike, you certainly won’t find any carbon copy employees here. Our personalities, interests, hobbies and skills all vary, and that’s what makes us a truly unique bunch. What we all do have in common is our passion for our creating…
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St. Louis Small Business Monthly (SBM) has named Kolbeco a finalist in the 2017 Best in Business Awards for Best PR Firm. This is the eighth year in a row that Kolbeco was included on the list, and the third time the firm has received a finalist award. The Best in Business feature is a…
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All entrepreneurs start their business with a passion for what they do, and a vision for what that business could become. Perhaps it’s a dream to forge a new path in an industry, develop a life-changing product, or somehow follow in the footsteps of someone you admire. Regardless of the reason, at some point you…
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We are all motivated by different things, big and small. That’s what makes the world go ‘round, right? That’s also what drives a big part of marketing; finding out what motivates people. I recently found out that motivation can start small but turn into a much larger, and deeper, commitment. A commitment to myself, to…
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Dear Diary, Don’t think what I’m about to say is crazy, as if me conversing with blank pages isn’t crazy enough, but this is very important. There is another Darren out there, one who happens to have an array of emotions, a crazy sense of style and superhero powers depending on the time of day.…
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Last year I wrote a blog with my social media predictions for 2016. I recently went back and reread them, and I’m actually feeling really great about my predictions. I think I have a knack for this and could set up shop somewhere, charging $100 an hour to read tea leaves and gaze into a…
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My kids don’t know any different. They were born into our police family. Almost every room in our house has some sort of “thin blue line.” Our closets are filled with police fundraiser shirts and even a freshly minted police costume for trick-or-treating this year. It’s who we are, and that’s nothing new. But it…
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