Now that the craziness of the holidays is behind us and we’re looking at 2018 with fresh eyes, it’s time to make our New Year’s Resolution recommendations for marketing, if you will. But rather than say, “I’ll focus more on social media for my company,” or,” this will be the year I refresh my logo,”…
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Everybody loves free, right? Web traffic is no different. Why pay to be found in Google’s search results if you can be found there for free. But is it really free? When we think of search engine results, we tend to break them out into two categories – the paid results at the top and…
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One of the first things to consider when creating nearly anything is your audience, and websites are no exception. At first glance, most simply consider the audience when it comes to what content will be on the site, and how it’s displayed. However, for many websites there is a forgotten audience: those who need the…
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Launching a shiny new website is an exciting time. You may think once that is done just sit back and watch the web traffic roll in, right? Well, that’s not going to happen, not at least until you get local search engines to help you, as you would most definitely need quality vendors to help…
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Readability wasn’t a word that was thrown around much back in my creative writing department at college, but if you asked I probably would have said I was pretty good at it. My professors and classmates liked my writing, what more was there to it? However, once I switched from writing stories to writing articles,…
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Your website. It’s the 24/7, always-on, always-ready-to-tell-your-story platform. It’s the first place people go when they consider whether to do business with you. There’s a lot riding on the success of your website, but how do you know if you’re doing it right? When clients approach us about building a new website, we’ve found that…
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“An ounce of prevention is worth a pound of cure” – Benjamin Franklin Recently a company brought me 7 hacked WordPress websites, UUGGHH!!! This was no easy task and it took a week to get all sites cleaned and secure. The thing to know is; this could have been avoided with a few simple regular…
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