There are many reasons people consider a new web design. Maybe your last one doesn’t have the functionality you need, maybe it’s not driving leads, maybe it’s not a good representation of your brand, or maybe it’s just plain ugly and outdated. Whatever the reason is, you want to make sure that your new website…
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As social media platforms emerged and grew in popularity over the last decade, business owners and marketers have clamored to leverage them in an effort to connect with their target audiences, and ultimately, transform them into loyal fans and customers. It’s a great and beautiful thing, but what many didn’t realize is that they started…
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Around my house, I am a DIYer. Give me a couple HGTV episodes, a little JoAnna Gaines inspiration, or an hour alone with Pinterest and I’m ready to go. There is no doubt, my husband wears the gun belt at work and I wear the tool belt at home. I’ll never forget my first home…
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What are you using your website for? Websites can serve a variety of purposes in relation to how your customers use them. They can inform and give customers a way to contact you or purchase something from you. Because websites are such an important link between your business and your customers, you want to make…
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On any given day you have things coming at you via email, papers coming across your desk and overflowing your inbox, and you struggle successfully to get it all done. And in the middle of this chaos you are creating social media posts, writing newsletter copy, sending emails….multi-tasking you brains out. You are the company…
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Based on my last few blogs, you know that I can be impatient, directionally challenged, and an avid online shopper. But something that I don’t care to admit frequently: I may be a slight hoarder. At least that’s what my husband calls it; I call it being sentimental-ish. I keep my kids’ school papers, old…
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I will bet there are times throughout the course of your day that you are faced with a process and you think, “There must be a way to make this easier or more efficient.” Sometimes it is quicker to just create a form document or a spreadsheet, but do these solutions create efficiencies or even…
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There are four people living under my roof: 2 kids, a husband, and myself. I am undoubtedly the shopper for all of our Haarmann needs. As a result, I shop online quite a bit; maybe even a lot. I’d almost say “too much” but that would just affirm my husband’s philosophy, so we’ll stick with…
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When I review web reports with clients, I get a lot of questions. Why are we getting more traffic from people typing in our URL rather than through a search engine? What is a bounce rate? Why is THAT our top keyword of all things?! Sometimes the answers to these questions are easy, sometimes they’re…
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I am directionally challenged. Directions – Angela style – need to include “Turn right at QT, pass Taco Bell and turn left into the Target parking lot.” Well, let’s be realistic, I know exactly how to get to Target. But the concept is true; navigation is just not in my blood. Case in point… I…
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